Tuesday, April 21, 2009


  1. Recruitment
  2. Policies and Procedures
  3. Online Advertising
  4. Website
  • Tabling Events: Student Activities Fair, Wednesday, May 13, 2009 3PM & Freshman Advising Day, Friday, May 8, 2009
  • Website-specific recruitment materials
  • house ads, fliers, etc. for Managing Editor positions
  • Talking about the website with students while tabling, during Vox Pop, etc.
  • Utilizing CPJ Lounge
  • Recruiting for new media submissions
  • Training CPJ staff

  • Write position descriptions for Managing Editors
  • Content deadlines
  • Operations & Ethics amendments
  • Rewrite Business Manual
  • Write 2009-10 Ad Rate brochure
  • Submission Guidelines for new media
  • Privacy Policy
  • Write position description for Advertising Representative
  • Production Model: News side
  • Production Model: Biz Side
  • Copyright Policy
  • Terms and Conditions for use of site
  • Develop training materials
  • Determine online ad placement
  • Determine online ad sizes
  • Determine online ad pricing
  • Determine online ad format
  • Write 2009-10 Ad Rate brochure
  • Create Community page: Business Directory
  • Production Model: Online Advertising
  • Determine criteria guidelines and priority for print advertising
  • Research National Advertising online
  • Rewrite contract for online and print
  • Research and determine Ad management systems: Google Ad Manager or OpenX
  • Layout/Design of homepage and other pages
  • Ads - how will they work?
  • Submissions - how will they be posted?
  • Research, experiment with online resources - twitter, for example
  • Research and determine online Ad management systems: Google Ad Manager or OpenX
  • Digital Lounge
  • Post multimedia this quarter
  • Documenting the website - How-to Guide

1 comment:

  1. This reads well. I appreciate the thought you all put into this and I hope it has benefited you in terms of helping you find a path to follow and stay on.
    NEXT: come up with deadlines and who is responsible for eachr these.
    First, however, create an overall chart, maybe in Excel, that lists these same elements in the order in which they need to happen. Leave each element in its type color so it will be clear when looking at the list which "corner" the element speaks to. For example the list may start with an item from Policies & Procedures to be followed by an item from Website which is followed by an item from Advertising, followed by another Advertising item, then a recruitment item. After making the list in that way, then assign deadlines and who will be responsible for seeing to it that the work is done (which does not mean that person has to do the work but is responsible for completion)